Question 1

How much does The ZUWP Framework cost?

Accepted Answer

Three published tiers. Diagnose is $7,500 fixed (2–3 weeks). Design is $35,000–$50,000 fixed (6–8 weeks) — where margin sits. Operate is $8,000/month retainer with a 6-month minimum.

Question 2

How much does ZUWP Platform content production cost?

Accepted Answer

Quoted on a 20-minute scoping call, not posted on the page. Production volume, types, and data sources vary too much across buyers for a single posted rate to be honest. The fastest path to a real number is the call — a real quote on the call, not a follow-up email a week later.

Question 3

Is there a proof-of-concept option for the Platform?

Accepted Answer

Yes. Fixed price, fixed scope. A small batch (e.g. 5 long-form pieces) so you can see the work before committing to ongoing production. POC price is set on the scoping call.

Question 4

What happens if I do Diagnose but not Design?

Accepted Answer

Two commitments cover that case. (1) Apply Diagnose toward Design — if you continue, the $7,500 credits in full. (2) Money-back guarantee on Diagnose — if you don't see clear value at the readout, we refund the engagement. The artifacts are yours to keep either way.

Question 5

Does ZUWP take vendor referral fees?

Accepted Answer

No. Our recommendations are not pay-to-play. We're tool-aware but tool-agnostic — our incentive is the customer's content operation working, not any particular vendor's revenue.

Question 6

Why is Platform pricing not posted but Framework is?

Accepted Answer

The ZUWP Framework engagements are productized — fixed scope, fixed deliverables, fixed timelines, so prices belong on the page. Platform content production is bespoke — volume, content types, data sources, editorial review intensity, and refresh cadence vary too much across buyers for a single posted rate to be useful. We post what is productized; we quote what is bespoke.

Publish what's productized. Quote what's bespoke.

Posted prices.

Quoted on the call.